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David Holston
Creative and Marketing Strategy
When I arrived at UT Austin there were no brand standards or even an official wordmark. After 10 years I not only developed brand standards, but also redesigning the website, rebranded the university and build a world class design team. As they say in Texas, it ain't braggin' if it's true.
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Below are some examples of the work done by myself and the members of my creative team.



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Books and Workshops for Strategic Communicators
As competition in the communication profession grows, communicators and designers need new approaches to position themselves not only as creative thinkers but as strategic partners. I’ve tried to share these insights through books, workshops and courses.
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